Flash Mob!

While I was working for the School of Journalism and Media Studies at Rhodes University, the Head of the School asked me to come up with a marketing campaign to promote the postgraduate courses in journalism.

What followed was a journalism information day that I called, “Putting the ‘rad’ in postgrad”, and in order to attract attention to the venue, and to raise awareness about how much fun you can have at the School, I organised a flash mob. The video was produced by third year student Jason Randall, who was a pleasure to work with.